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Home Designer Marketing Blog

Brand Positioning

How to Build Trust on Your Website & in Social Media

Your online presence reflects your home design company’s professionalism and expertise. It tells your unique story, shows off the quality of your work, validates your company, and proves you’re the right choice for the job, 24/7!

Brand Positioning

How To Communicate Your Value With Branding

Companies often overlook the power of branding, and it's much more important than you might think. In fact, it's so crucial to your business that you could even be losing clients because of your branding and not even realize it. 


How to Differentiate and Communicate Your Offering

Every interior design company has a unique story, a different process, and a one-of-a-kind solution. By not showing yours in your marketing, you'll fail to attract the right kind of client.


How to Build Trust In Your Interior Design Business

When people know and trust your brand, it’s easier to convert them into paying clients, and eventually loyal, repeat customers that refer you to their friends and family. So how do you create that gut feeling of trust in your business from your clients?


How to Identify Target Market Opportunities

Clarifying your target audience can help solve these issues. A target market is one of the most strategic parts of your marketing strategy and is essential for lead generation AND conversion for your interior design business.


How to Create Messaging That Resonates With Your Target Market

Understanding the wants and needs of your ideal clients is key to having a strong messaging strategy. This is where your business could use the help of a persona...a powerful tool to create content for your website and to generate potential leads for your business.

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