Tuesday, February 28, 2023
Join Debra Scarpa from Home Designer Marketing and Katie McFarlan from Dakota Design Company for PART 2 on choosing and simplifying your pricing model so that you can become more profitable and have the ability to book out a paid pipeline of clients. We’ll be discussing everything from handling capacity to design fee billing logistics.
Katie works exclusively with interior designers and has hands-on experience being in the weeds of business with designers just like you—this is a can’t-miss webinar!
As an operations consultant, Katie McFarlan of Dakota Design Company works with interior designers and wedding planners to elevate their creative businesses. With an in-depth knowledge of how both industries function and over 18 years of experience in operations and project management, Katie and her all-female team provide consulting and implementation of systems and structures that allow luxury service providers to focus more on the work they love doing the most: designing fabulous spaces and events.
Dakota Design Company serves both clients who are in the process of building their businesses and mature companies with revenues in the six and seven figures. Working directly with owners to streamline backend operations, Katie helps them refine their services, simplify communications, implement effective project management systems, and improve day-to-day processes. Business owners see the results in more successful project completions, increased efficiency, effective word-of-mouth referrals, and greater profitability!
Debra is an award winning designer and owner of Home Designer Marketing with over 30 years in the marketing industry. Home Designer Marketing helps home design professionals transform their businesses and brands to attract their dream clients, sell their projects for more, stay current online, and get their time back with automated systems.