CEU Course

7 Steps to Clarity for Your Business

7 Steps to Clarity for Your Business

Course Speaker

Debra Scarpa
Debra Scarpa

Debra is an award winning designer and owner of Home Designer Marketing with over 30 years in the marketing industry. Home Designer Marketing helps home design professionals transform their businesses and brands to attract their dream clients, sell their projects for more, stay current online, and get their time back with automated systems.

60 Minutes
In-Person Event
Certified by NKBA
CEU Credits

One of the most important things you can do for your business is get clarity. Those two little words have SO much meaning. Here's what you can achieve with clarity: Fewer problems and less stress, A more confident team, Better execution, Increased productivity, and Improvement in morale and happiness.

This presentation leads you through prompts to create a clarity statement to help you reach the items above and will impact your business to be better than before.


  1. Why are you personally in business?
  2. Why do you do what you do?
  3. Describe your ideal client
  4. Why are they your ideal client?
  5. What problem are you helping your ideal client solve?
  6. What services do you provide your ideal client?
  7. Why should your ideal client choose you?
NKBA approved course. NKBA members must self-report CEUs to NKBA with course title, instructor, delivery method and total CEUs awarded per course.
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